Learn how to plan your marketing activity effectively. Understand market and customer trends in your business environment through insights and...

Master the fundamentals of data analytics, acquire the core skills you need to identify, collect, organise, analyse and present marketing data and...

Develop campaigns that deliver more customers, using all the media opportunities available. From customer analysis, segmentation and profiling, to...

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Successful marketers never stop learning, and the DMA Continuing Professional Development (CPD) programme is an invaluable...