Successful marketers never stop learning, and the DMA Continuing Professional Development (CPD) programme, powered by the IDM is an invaluable...

The Institute of Data & Marketing (IDM) – part of the Data & Marketing Association (DMA) – advances the careers of marketers through world-class...

You might be wondering why is this the last question you should be asking as a marketer. In my experience many marketers seem to be focusing on...

Every experienced copywriter and direct and digital marketing professional is familiar with the concept of 'customer-centric' messaging. What many...

With a dizzying array of options from humorous videos to white papers it’s hard to know what’s right for your brand, and most importantly your...

The most important factor for any company is its people. Finding, supporting and developing skilled and motivated staff has always been one of the...

Join the DMA alongside OneTrust PreferenceChoice and WW to discover how marketers can use privacy and trust as a competitive advantage for their...

Deliver better results with our Digital CRM training course

Exam and Contact Details Exam Date: 4 September 2018 Time: 4pm – 6.15pm Exam Venue: SIM HQ, Block B, Room B.5.13, Singapore Institute of...