This course is for anyone who needs to write or evaluate copy for digital media. You could be a marketing executive, manager or copywriter looking to expand your experience.

Tim Tucker F IDM, 23 Digital

Tim Tucker is an independent digital content marketing strategist and copywriting specialist. He is a digital consultant for the Content Marketing Association, for which he plans and hosts regular monthly digital breakfast events in London.

Tim has worked across a diverse range of digital environments, from B2C and B2B companies, to charities and government organisations, including the the National Trust, Nationwide Building Society, Nokia and the UK Government's Cabinet Office. Prior to going independent Tim worked for 17 years in magazine publishing, at Future Publishing and Immediate Media. He now provides training and consultancy to some of the UK's leading publishing and media organisations, including Time Inc, Harper Collins, Hachette UK, The Telegraph Media Group, News International, Reed Business Information, Egmont UK and BBC Magazines.

London (W1W 8SS)

I enjoy courses from the IDM, as the trainers share their experiences and use other industries as examples. It's not just theory based. The application to course work always helps with better understanding

Mariska Leighton
Product Marketing Manager UK, Ireland and South Africa, Cochlear Europe

This course has really shown me how to alter my existing writing skills to produce successful online copy - I didn't realise what simple changes to my copywriting could achieve with regards to grabbing the readers' attention and holding it

Clare Yates,
Key Retirement Solutions

The course was extremely well organised, the tutor was very inspiring and enthusiastic. I have come away with new ideas and a fresh look on online content

Lucy Ryan,
Ski Club Of Great Britain

Tim was an excellent tutor! The topics were broken down perfectly and easy to digest.

Matt Jackson,
Blue Train Marketing

It was a well planned and thought out course. I learnt loads of things I never knew/considered before now.

Tim was brilliant, very knowledgeable & engaging. Leant lots from him & felt I could ask lots of questions.

I really value IDM learning. They don't complicate but show you the best way of how to do things. It really boosts confidence.

An interactive discussion with an expert in the field, I was able to get a classroom experience from the comfort of my home.

Interesting and inspiring course with lots to take away and think about but also lots to be able to action immediately. And it was fun!

Really insightful course with engaging teacher. Made a million notes and now keen to get putting it to practice!

Rebekah Wright
Chugia

Very useful course if you are looking to expand your copywriting skills and knowledge. The instructor kept participants engaged throughout the course with interactive tasks and discussion. I left feeling very informed and ready to apply the skills I learnt to my day-to-day role.

Mary Nolan
LoopUp

Impressive knowledge from Tim Tucker, you come out of the course with real world skills to use at work.

Doug Crookston
Henley Business School